Get on the Brand Wagon

7-Question Brand Quiz 🚀

Written by TLS Brand Whisperer | Aug 29, 2024 12:03:52 PM

Can you believe some people out there have the audacity to say, “Branding doesn’t matter”?
I know, right? Pure heresy! But rather than flipping our collective lids, let’s have some fun and settle this debate with a little quiz, shall we Brand Wagon riders?

Are you ready for… Name That Brand? 🎉

  1. Life will never be the same.
    HINT: This is the theme song to his “main event.” Yes, I do consider him “my guru,” and you’re welcome—now you’re jumping around listening to this song! IYKYK 💪🎤
  2. Venti.
    HINT: I don’t even drink this, but this brand redefined the beverage industry. (Those kale and mushroom egg bites? Pretty money, though!) Have you heard they just got a new CEO from Chipotle because, well, profits are not ...boiling hot. 🍵
  3. Sleep Soundscapes.
    HINT: This one might be more obscure unless you’re like me and hooked on THE.BEST.MEDITATION.app (IMO). 🧘‍♀️
  4. Tequila.
    HINT: George Clooney + spicy palomas = need I say more? 🍹
  5. Two all-beef patties. Special sauce. Lettuce. Cheese. Pickles. Onions. On a sesame seed bun.
    HINT: Do I even need to give a hint? Are you singing the jingle now? Side note: I was the drive-thru queen throughout high school and college, just sayin’... 🍔🎶
  6. You’ve been ducked.
    HINT: It's a fun subculture promoting just be nice—but you have gotta get the “wave” down. It’s a peace sign or an arm out the door, especially if the doors are off. 🦆✌️

  7. HINT: You don’t have to listen to them, but are you living in a cave if you can’t name these bands? 🎸

BONUS QUESTION: Caused a major global outage in mid-July.
HINT: One you might not have heard of previously if you’re not in/around cybersecurity;
the other, you use their software likely daily – both personally and professionally.
Not how you want your brand to be featured on the world stage, but it’s all in how you handle it.

 So, what do these brand nay-sayers believe matters if not the brand? Content. 📝 They’re WRITE (see what I did there? 😏), but I submit that content is integral to brand identity.

And circling back to a message conveyed eons ago by yours truly: a brand guide, while a living document, helps minimize market confusion and those oh-so-fun opinion debates. So, my top tip here: get your brand guide documented and signed off by the powers that be! Remember to include your BoDoA...you know, your Brand Board of Directors of Awesomeness 😀

Still think branding doesn’t matter?

Go ahead, challenge me below with your comments. 💬

Plus, I want to see your quiz answers below. 👇